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Port of Sydney, HPDP announce new brand for container terminal


CAPE BRETON, N.S.– The Harbor Port Development Partners (HPDP) and the Port of Sydney have announced a new brand for Sydney’s new container terminal: NOVAPORTE and its adjacent logistics park NOVAZONE.

“The name reflects the international nature of our project”, said Albert Barbusci, Chief Executive Officer of HPDP. “NOVA is Latin for new and port is spelled with an E to recognize that this will be both a gateway and transshipment hub”, he added. The adjacent Logistics Park will be known as NOVAZONE. Both will operate within a recognized Foreign Trade Zone.

Sydney has set aside nearly 2000 acres for development of this project. The harbor is dredged down 16.5 meters and can accommodate even the largest Ultra Large Container Vessels, said the release.

“When completed NOVAPORTE will be the most modern, efficient, lowest cost and greenest port in North America”, said Marlene Usher, Chief Executive Officer of Port of Sydney.

“NovaPorte and its adjacent Logistics Park NOVAZONE promise to change transportation patterns in eastern North America. This is an exciting opportunity for Canada to play a decisive role in international trade,” said Chairman and CEO Jonathan Wener of Canadian Developers Canderel, which is partnering with Harbor Port Development on this project.

 


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