MONTREAL, Que.–iPerceptions announced that Purolator has chosen iPerceptions as their preferred solution for customer experience insights. Using iPerceptions’ Active Research technology, Purolator will collect participating customers’ feedback; in multiple languages and across multiple touch points.
“Whether online, on the phone or face-to-face; delivering on our customers’ promises is at the heart of what Purolator does every day,” said Ramsey Mansour, VP of Corporate Strategy and Transformation at Purolator. “That’s why we are focused on providing an ideal customer experience at every point of interaction. iPerceptions will be integral to helping Purolator further understand and enhance the customer experience by leveraging a solution that can scale to meet our growth and evolving business needs.”
“Today, the customer experience is the new marketing and a real competitive advantage especially for logistics and transportation solution providers,” said Duff Anderson, Co-founder and Senior Vice President at iPerceptions. “Purolator understands this and we are delighted they have chosen iPerceptions to provide the technology and expertise required to help deliver a best-in-class customer experience.”